Cartier Tank Experience at La Malmaison by The Hour Glass

Through Peter Vossner

VSartier has teamed up with The Hour Glass to pay tribute to the iconic Cartier Tank with an immersive pop-in at Malmaison by The Hour Glass, Singapore.

1917, Louis Cartier was inspired by the purity of the line to create a new form of watch. The two parallel stretchers are an established signature of the Tank watch. Inspired by the design of a combat vehicle seen from above, this watch follows a clear graphic principle: the stretchers were the treads, the case was the turret. In addition, the case clips are aligned with the bracelet to keep the pace of the design.

To discover the design of the Tank watch in its entirety, the Cartier Tank Experience aims to take you on a cultural journey through multiple points of contact. Inspired by the imprint of the traces of the Tank, a chronology presents the rich history of the timepiece since its appearance in 1917.

An expedition through time follows the rhythm of the sun’s rays, with a highly experiential animation showcasing the new Tank Must SolarBeat watch and its revolutionary photovoltaic movement.

Making its debut in Asia, the strap bar offers a full customization experience, from bracelet color selection to personalization.

Open to all interested members of the public, the Cartier Tank Experience runs from October 27, 2021 to December 5, 2021. Passionate individuals are encouraged to indicate their interest in registering here, as viewing windows are limited.

Cartier tank experience

270 Orchard Road # 01-01 Singapore 238857
From October 27, 2021, Wednesday to December 5, 2021, Sunday
Time slots are available per day

MalMaison opening hours

Monday to Saturday: 11:30 a.m. to 7:30 p.m.
Sunday and public holidays: 11:30 a.m. to 7:00 p.m.

Source link