Pole Watches recently introduced a unique Swiss watch that represents the philosophy of slowing down every now and then to embrace and enjoy every moment.

Modern hectic life has forced humanity into busy schedules, so much so that we barely have “time” to take a break. And what is life for if you don’t have time to wait a bit and enjoy the little joys that life has to offer? But a Madrid-based watch company, Pole Watches, is poised to redefine the concept of “time” in the contemporary world to revive the much needed but forgotten philosophy of living “moment by moment”. The company recently launched a unique collection of state-of-the-art Swiss watches on Kickstarter that aims to inspire the ethic of ‘slow living’ to allow users to look beyond the daily rut and find calm. and peace in life.

The FIRST of its kind, Pole watches are inspired by the beautiful Swahili phrase “Pole Pole” (pronounced “po-lay po-lay”) which means “be calm, don’t get excited, take it slow”.

“The rural African tribes residing in the wilderness of the savannas and deserts are extremely wise people and we have a lot to learn from them, especially about life and life. They use a type of sundial that tracks the time of day in hours, not minutes or seconds. When Westerners visit their places, such as Tanzania and Kenya, wise locals tend to remind them that life is not about ‘chasing time’, rather it is a beautiful thing that should be enjoyed calmly. Our extraordinary Pole watches are inspired by the same African wisdom of ‘slow living’ and aim to reinforce that same philosophy in contemporary hectic life to make life more enjoyable and fulfilling, ”said Ruben Benarroch Esayag, founder of Pole Watches.

Much like the old African sundials, Pole watches are uniquely designed with an hour hand. No seconds. The watches record time with 5 minute interval marks.

From now on, Pole Watches will debut with the limited edition Akili collection. Interestingly, there is a unique philosophy behind each of the watches in the collection.

Eunoia – encourages a healthy mind and beautiful thinking

Fika – inspires to take time for loved ones, cherishing every moment with them

Ukiyo – talks about pure and peaceful happiness where one has no notion of time

Loafer – involves a peaceful walk where one can connect with inner thoughts.

Main features of Pole watches:

  • Inspired by the ethic of slow living
  • Single hour hand
  • Easy to read time
  • Swiss Ronda movement
  • Full sapphire crystal face
  • Extremely durable 316 stainless steel 2-piece construction
  • Authentic stylish leather bracelets
  • Water resistance (5 ATM)
  • Interchangeable straps
  • 2 year warranty

Pole Watches also believes in giving back to the community. The company will plant trees with every watch sold.

“Pole Watches are more than just a device for keeping time – each watch here is rather uniquely designed to remind you to forget about the constant ticking of clocks and enjoy every moment. Currently we are looking for mass production and therefore this Kickstarter campaign. Your generous support will allow us to bring these extraordinary timepieces to life and make life much better. “

Contributors will be rewarded with special Kickstarter discounts on Pole watches. To show your support for the campaign, please visit Kickstarter

Media contact
Company Name: Pole watches
City: Madrid
Country: Spain
Website: www.kickstarter.com/projects/polewatches/pole-watches?ref=6uyjnp


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